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Compare and Forecast

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Overview

Compare and Forecast lets you overlay historical comparison data and forward-looking projections onto your analytics. Compare your current performance against prior periods, and project what's likely to happen next, all visible directly on your trend charts and metric cards.

Accessing Compare and Forecast

Tap the Compare button in the toolbar. This opens the "Compare and Forecast" dialog with two sections:

  • Look Back: Compare against prior periods

  • Look Ahead: Forecast future periods

A red dot on the Compare button indicates when comparison or forecast periods are active.

Look Back (Comparison)

What It Does

Compares your selected date range against the same length of time immediately before it. For example, if you're viewing the last 28 days, one comparison period looks at the 28 days before that.

How to Set It

In the Compare and Forecast dialog:

  1. Under Look Back, use the quantity toggle to set 0-3 comparison periods

  2. Or tap the quick buttons showing the number of days each period covers (e.g., "-28 days", "-56 days", "-84 days" for a 28-day primary period)

  3. Each comparison period is listed as a badge showing its date range. Tap the remove button on any badge to remove that period

How Comparison Is Calculated

When multiple comparison periods are selected, they are averaged together by day index. For example, with 2 comparison periods of 28 days each, day 1 of the comparison line shows the average of day 1 from both periods, day 2 shows the average of day 2, and so on. This produces a single, smoothed comparison line rather than multiple overlapping lines.

What You'll See

When comparison is active:

  • On metric cards (Overview tab): A "vs. prev. avg" line appears below the main value, showing the average from comparison periods with a green or red percentage delta

  • On trend charts: A dashed grey line overlays the chart, showing the averaged revenue or appointment count from the comparison periods. The comparison period is highlighted with a light grey background tint, and a dotted vertical line marks the boundary between comparison and current data

Look Ahead (Forecast)

What It Does

Projects your metrics forward based on your current period's data. For example, if you're viewing the last 28 days, one forecast period projects the next 28 days.

How to Set It

In the Compare and Forecast dialog:

  1. Under Look Ahead, use the quantity toggle to set 0-3 forecast periods

  2. Or tap the quick buttons showing the projected days (e.g., "+28 days", "+56 days", "+84 days")

  3. Each forecast period is listed as a badge showing its projected date range

How Forecast Is Calculated

The page-level forecast uses a smoothed day-of-week methodology:

  1. Day-of-week averages: Groups all days in your selected period by day of the week (Monday, Tuesday, etc.) and computes a weighted average for each, giving more weight to recent days

  2. Trend detection: Compares the first half and second half of your selected period to detect whether revenue is growing or declining. The trend is capped at plus or minus 30% per period to prevent extreme projections

  3. Day-by-day projection: Each forecast day uses its day-of-week average multiplied by the trend factor. Multiple forecast periods compound the trend (e.g., a 5% growth trend becomes roughly 10% over 2 periods)

What You'll See

When forecast is active:

  • On metric cards (Overview tab): A "Projected next" line appears in violet text below the main value

  • On trend charts: A dashed violet line extends beyond the current period, with a shaded violet zone marking the forecast area. A dotted vertical line separates actual data from the projection

  • Forecast badge: On the Overview tab's Revenue Trend chart, an animated violet badge appears in the top-right corner. Tap it to open the Forecast Explainer dialog (see below)

Forecast Explainer Dialog

On the Overview tab, tapping the forecast badge on the Revenue Trend chart opens a detailed explainer showing exactly how your forecast was built:

  1. TL;DR summary: How many historical days were analysed, your average daily revenue, the detected growth or decline rate, and the projected total

  2. Day-of-week pattern: A visual bar chart showing your weighted average revenue for each day of the week. This reveals which days drive the most revenue

  3. Trend detection: A side-by-side comparison of the first half and second half of your period, with the detected growth rate. If the trend was capped at plus or minus 30%, a note explains this

  4. The calculation: A visual formula showing how each forecast day is computed (day average multiplied by trend multiplied by days equals forecast)

  5. Result summary: Your current period total compared to the forecast total, with the projected change percentage

  6. Disclaimer: A note that forecasts are projections based on recent patterns and actual results may vary

Visual Timeline Summary

When you have any comparison or forecast periods active, the dialog shows a visual summary at the bottom:

  • Past: How many days of historical data are being compared

  • Now: Your current period length

  • Future: How many days are being forecasted

  • Total data span: The combined number of days across all periods

Independent from Deep Dive Forecasts

The page-level forecast overlay is separate from the Revenue Forecast Deep Dive in the Financial tab. The deep dive uses its own independent analysis method (averaging 3 prior periods of equal length and producing a confidence band). Both can be active at the same time without conflict. When both are active, the deep dive shows a banner noting this distinction.

Clearing Compare and Forecast

In the Compare and Forecast dialog, reduce individual counts using the quantity toggles or remove specific period badges. Setting both Look Back and Look Ahead to zero clears all overlays.

Tips

  • Start with 1 comparison period to see how this period compares to the immediately preceding one

  • Use forecast cautiously: It extrapolates from your current data, so short periods may produce less reliable projections

  • Tap the forecast badge: On the Overview tab's Revenue Trend chart, tap the violet forecast badge to see exactly how your numbers were calculated

  • Watch the total data span: The combined span of all periods cannot exceed 365 days. If your current period plus comparison and forecast periods exceeds this, you'll see a validation message asking you to reduce the range

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